This was a project I did while working for DigiThinkIT. The founder wanted to start a service that helped businesses in the Orlando area utilize blogging as a means of lead attraction and cultivation. The small and mid-sized businesses we targeted could not afford to hire a full-time blogger so the service filled in this gap.
I was tasked with coming up with the content strategy for the website, picking of the WordPress theme, theme setup, content development, content publication and site optimization. I also built a landing page that ranks for the core keywords for the website “business blogging services orlando” for which the site ranks No. 1 on local search.
In addition to this, I was the lead content developer for all our clients handling their editorial briefs and content strategy. We handled around 10 clients who needed between two to four blog posts every week besides social media updates.