Dan Macharia

Hello,
I’m Dan
Macharia

SERVICES

I create high-performance web content that accelerates your marketing ROI. 

I provide high-caliber content creation services to help companies and entrepreneurs unlock their content marketing potential. Since the Internet is already cluttered with low-quality content, working with me helps separate your signal from all the noise.

Through thoughtful consultations, in-depth research, and exceptional writing and editing skills, I deliver stellar content that will drive results for your business for years to come. 

WHAT I WRITE

I can write a broad range of content, but my writing potential truly shines in the following B2B and B2C content development areas: 

Blog posts
Articles
Website content
Case studies
White papers
Guest posts

Guides
Landing pages
Product descriptions
LinkedIn posts
EBooks
Emails & newsletters

MY PROCESS

RESEARCH

Almost-Googlebot-level Internet crawling skills to find information that ensures your content stands out. 

WRITING

Raw writing talent combined with over a decade of experience to create for you expert-level content. 

SELF-EDITING

Rigorous and ruthless editing, including fact checking and Oxford commas, to deliver to you publish-ready content. 

REVISIONS

Unlimited revisions, within reason, to ensure the style and tone matches your brand and tells your story like you would. 

ABOUT

I’m a senior content developer with 15 years of professional writing experience.  

My experience spans 15 years of developing content for small and midsize businesses in the US, Canada, and Australia.

As a senior content developer, I’m a master at customizing content for diverse audiences across a broad spectrum of industries. I can tackle most topics comfortably, easily adapting the tone of voice to relevant contexts.

More importantly, I understand the crucial intersection between digital marketing, especially SEO, and customer-centricity, allowing me to create human-centered content that ranks high in Google. 

EMAIL

ROLE

LOCATION

Two of my greatest strengths as a writer are my voracious appetite for information, and my ability to learn new concepts quickly.

With every project I undertake, I dig deep into clients’ industries, businesses, and ideas to extract unique insights that I incorporate into the content I develop. 

Beyond my writing skills, I am a professional at heart. I communicate clearly and promptly and work creatively and independently within a team setting.

I follow guidelines, provide, accept, and action feedback (especially critical feedback), and deliver great work on time.

As a technophile, I’m highly proficient in various publishing and collaboration tools such as WordPress, Basecamp, ClickUp, Grammarly, Google Docs, Hemmingway App, Slack, among many others.

Away from all things work, I enjoy a round of tennis, taking a long drive, reading a good book, and spending quality time with my two toddlers.

PORTFOLIO

A choice selection of works, a window into my writing prowess and grammatical sleight of hand. 

WORK

I have worked in full-time and part-time remote content developer positions for various businesses and marketing agencies in the United States, Canada, and Australia. 

Some of my roles included business blog manager, staff writer, project-based content developer, among others. My responsibilities revolved around writing different types of content, editing, blog management, WordPress publishing, among others.

  • 2005

    Began my freelance content developer career.

  • 2012

    2012 - 2017 My longest-running "freelance gig" working as a full-time remote content developer for a tech startup based in Orlando, Florida, USA.

  • 2015

    A decade of working as a freelance content developer and crossing the 100 delighted clients milestone.

  • 2020

    Focusing more on high-value, high-impact content development projects that fully leverage my 15 years of experience.

SKILLS

RESEARCH
WRITING
GRAMMAR
SEO
COMMS
WORDPRESS
TYPING
HTML/CSS

CONTACT

Let’s work together. Drop me a line.